Every event planner wants their event to be the one that creates the most buzz and generates a waiting list. And when it comes to your next retreat, you can learn just how to promote your event and ensure that you’ve generated enough excitement and energy that you have a hefty list of participants willing to get in on the fun. Here are four ways to promote your event and create a waiting list.
Promote your event through an event booking platform.
Remember, we live in the age of the internet – and if you want to ensure that your scheduled Christian retreat reaches a young and vibrant audience, then you’ll want to promote it on the web. We always recommend promoting your event through social media in addition to an event booking platform like Eventbrite.com. This will help to ensure that users can accept and commit to the event, and when you’re at capacity, a waitlist will automatically be generated. You can also use the platform to set one up yourself! The appearance of a waitlist gives the impression that your event is exclusive, ultimately drawing more people in.
Once your waitlist is established, promote that too!
Promoting your event should be your main focus right out of the gate. But once you feel that you have enough participants who’ve marked “attending,” then you’ll want to begin to promote your waitlist to generate even more of a buzz. For instance, post on your social media and announce some directions to help users get their name on your waiting list. You can even take down their email addresses, so that you have a contact to promote future events.
Offer a giveaway for someone on the waitlist.
Once your waitlist begins to fill up, offer a special giveaway. Perhaps it won’t be a spot on this particular retreat, but maybe you can offer them a free spot on your next retreat. Not only will this keep the buzz going, but it’ll encourage other interested participants to continue to follow your events.
Send out email blasts.
Last, but certainly not least, you need to be sure that you’re using every possible avenue to market and promote your event and waitlist. For instance, if your event books up quickly, send out an email blast to your entire contact list, letting them know that you have a waitlist for this retreat. Not only will this show that your event has some energy surrounding it, but it’ll also give them a chance to engage with you to inquire about future events.
Ready to get started?
If you’re planning a Christian retreat, then it’s time for you to put everything you’ve learned in this blog into practice in order to make the most out of your guest list. Promote your event, create a waitlist, and generate a buzz.
Looking for a place to host your next retreat? Consider Sandy Cove.
